Proactive Coaching

Bruce E. Brown

www.proactivecoaching.info

 

Bruce,

Thanks for your words of inspiration and leadership to our cadets.  You were marvelous.  Your message was absolutely on target.  Thanks for what you do to make our nation more in touch with its core values.

Committed to excellence!

Leo Brooks

Brigadier General

Commandant, USMA at West Point

 

 

Presentation Overviews

 

Working with challenging athletes

Every coach has certain athletes who provide challenges.   Your choices are 1) to ignore the behavior and play them, 2) to eliminate them from your team or 3) invest in them and make an effort to help them adjust their behavior.  This presentation is from our booklet, Teach Attitude First.  It covers how to identify and work with the following potential problems:  The fear of failure athlete, the inattentive athlete, the player new to an existing team, the quick learner (gifted athlete), the slow learner, the low confidence athlete, the overconfident (arrogant) athlete, the unmotivated athlete, the slow recovery (mentally weak) athlete, the selective participant, the “bad attitude” athlete and the angry athlete.

 

The Impact of Trust

When athletes trust their coaches and when teams trust each other it has a tremendous impact on performance.  This presentation is from our booklet entitled The Impact of Trust.  What allows a coach to be trusted?  How can coaches improve the level of individual and team trust?  What causes coaches to be distrusted and how does that impact performance?  When trust is present, teams have a much better chance to reach their potential. 

 

Teaching Character Through Sport – Using Themes of Character (for coaches)

From my book 1001 Motivational Messages, a guide for coaches and parents to teach positive character traits during the season using a thematic approach, this presentation How coaches can teach a value, turn belief into behavior and develop athletes of character.   An application model for teaching themes of courage, integrity, sportsmanship, enthusiasm, work habits, confidence etc as themes of the week. 

 

The Seven Essentials of Great Teams (A 3+ hour presentation for businesses)

From my book, The Seven Essentials of Great Teams – Another 1001, this presentation covers leadership, guiding principles, pride, communication, motivation, persistence and a positive, team-first attitude.    As a coach, how you can apply them to crafting teams of character.

 

The First Steps to Great Teams (for coaches and businesses)

This presentation is an in-depth look at the first two things that must be done when coaches are building a team – Guiding Principles (establishing Core Covenants, an identity and vision) and Pride (establishing an “inner circle” based upon shared joy). 

 

Improving Your Existing Team (for coaches and businesses)

How coaches can make positive changes to their current team.  The presentations includes, a leadership assessment checklist, creating a vision, who to bring to your team and how to raise moral. 

 

The Power of Your Words (for coaches)

Coach’s words can either be encouraging or destructive.  How you can use your words to change attitudes, develop confidence and trust.  This presentation is a step-by-step method for changing attitudes and developing mutual respect.

 

Redefining the Term Athlete – Life Lessons for All Athletes (for athletes, coaches and parents)

One of the best opportunities for individual character growth in young people, happens when adults (coaches and parents) clearly identify and support behaviors that are expected and clearly define and confront behaviors that are not acceptable.  Looking beyond athletic skills and identifying qualities that choices every player can make on a daily basis that will allow them to become a better person and teammate.  A self-assessment tool for athletes to look at the responsibilities that come with being part of a team.  This presentation challenges players to become “athletes” as well as how they can individually improve their team. 

 

The Role of Parents in Athletics (for parents)

A straightforward message from athletes to their parents about how adults can help their athletic performance, create good memories and demonstrate respect from the perspective of young people. 

 

There Was This Coach….  Motivational Concepts (for coaches and teachers)

There are six motivational concepts that separate coaches.  Your success as a coach will be in direct proportion to your ability to plan, teach relate and motivate.  Your goal should be to get your athletes to everything they are capable of and to enjoy it. 

 

 

Building Positive Athletic Traditions

From my book, 101 Positive Athletic Traditions, this presentation shows the value of coach created traditions.  Positive traditions are one of the things that create great memories, provide motivation to live up to standards, build pride, bond teams and communities, connect the past with the present, establish a history and also prevent hazing before it can start. 

 

Transitioning Athletes from Youth Sports to High School Sports (for coaches)

What responsibilities does the “feeder” coach have toward the high school coach and what responsibilities does the high school coach have to the feeder coaches so that athletes have the best opportunity for success.  Move the egos aside and make it work for kids.

 

Coaching Basics (for coaches)

What makes some coaches and programs consistently able to perform at high levels?  Individual presentations are available for 1) Developing a Coaching Philosophy, 2) Organization and Planning, 3) Simplifying and Teaching the Game,  4) Establishing Standards of Shared Expectations and 5) Motivating Athletes

 

 

Captains, Seven Ways to Lead Your Team (for athletes in leadership positions and coaches)

Do not leave leadership of your teams to chance, teach your captains how to lead successfully.  This presentation applies seven principles of leadership that can be used to effectively lead teams.  1) Be the first to serve and the last to expect to be served  2) Be the first to lead by example and the last to violate team standards  3) Be a lifeline of communication between the coach and the team  4) Be the first to praise others and the last to draw attention to yourself  5) Be the first to protect and defend (loyalty) and the last to criticize the team  6) Be the first to confront violations of team standards (solving problems before they impact the team  7) Be the first to encourage and last to become discouraged (mental toughness)

 

 

Positive Conditioning (for coaches)

This is a completely different philosophical, and application method for conditioning.  It is a powerful way to build teams and turn a potentially negative aspect of practice into a positive.   Stop using conditioning as a punishment or using fear based motivation. 

 

Your Athletic Future

This seminar gives parents and student athletes alike a chance to explore future athletic competition at the college level. What do parents and students need to know about intercollegiate athletic competition?  What do college coaches look at when recruiting student athletes? What should a family do to increase their exposure to college coaches? What factors should student-athletes and families consider while choosing a college? What does it mean to be realistic about a student’s opportunity to compete in college?

 

Dealing with Entrenched Coaches

How can athletic directors, other head coaches and assistant coaches negotiate working with a coach at their school who due to longevity, success or position “does things his/her way”?  This presentation will focus on what an entrenched coach looks like, how to work with them and what can be done to find a new coach if needed and how to weather that storm if it comes. 

 

Sponsorship beyond signage-

Developing a successful athletic marketing program

A blueprint for development of your own successful HS sports marketing program. Discussion will center on the concept of being consistent in what is being offered as vehicles for advertising for local businesses. How to coordinate the “sports marketing” approach in your community. Practical, helpful and specific. You will walk away with a marketing booklet and some great practical ideas you can turn around the next day.

 

Capital Project Fundraising for High School Sports

How do you begin to strategize to raise the BIG dollars that are needed to fund capital improvements in your athletic program?  Donors who make big gifts share three common characteristics…you will find these out at this presentation. How do you prospect for large capital donors? What are the key steps in putting together projects and having them funded? Can you do this alone? How do you choose who to help in this process? What do other successful projects look like?  You will walk out of this presentation with keys, planning ideas and a view of successful projects so that you can start your own successful capital improvement plan for your athletic program.

 

Booster Club 101

How do you organize a booster club for your school? What are the keys to see it become effective in the work they do? What is the AD’s role in this process? Should it be an all school club or individual clubs based on sport? How do you select and train leadership for this important task? Are by-laws important and if so how can you write them to protect both the school and the people involved?  Is money important? You bet it is, how do you make sure it is taken care of so you avoid IRS, state and school district policy problems?

 

How do you see the forest through the trees?

Thriving vs. surviving as a HS Athletic Administrator

The job of a high school athletic administrator is very tough. Only those that have had the courage to take on a job of this magnitude truly understand. As a high school athletic administrator in Oregon for the past ten years and a college athletic administrator for nine years, Kevin Bryant feels your pain and your pleasure!  The key for success starts with a deep heart for kids, coaches and parents. The next piece is understanding what you are supposed to be doing…job requirements and the true job are really much different. The key is realizing that your job is to build community using athletics as the context. Explore some ways of keeping yourself sane, encouraged and operating at your peak!

 

 

 

Consulting Services 

  • Short- and Long-term Action Planning: Short-term planning is a 1 - 12 month plan to get your program and/or conference on a solid foundation. Long-term planning is a 1 - 3 year approach to accomplishing the goals and objectives of the organization. (For sample Action Plans for review contact MSCG.)
  • Program/Institutional Evaluation: Comprehensive study to establish the effectiveness, the perception and the impact of the program, school, organization, or association.
  • Feasibility Studies: Adding an athletic program to your institution or adding a sport to an existing program.


Bullying is School

Bullying in schools has risen dramatically since the mid-1990’s. Many states have mandated local school boards to write an anti-bullying policy into their by-laws. There is also strong support for anti-bullying legislation at the national
level. Jim Ater leads a workshop involving school leadership; student, staff, and administration, to identify the different types of bullying issues that exist in their school. Jim then collaborates with the leadership teams to develop
and implement plans to address those bullying issues. In addition, Jim works with the leadership teams to develop stronger collaboration and teamwork skills during the workshop. Jim’s background in athletics and activities provides
insight in dealing with bullying issues in extra-curricular areas as well.

“Jim Ater was the keynote speaker on “Bullying and Student Athletics” at four Bullying Seminars offered by the Kansas Association of School Boards. He did an excellent job of educating school board members, principals and superintendents on the important role coaches play in modeling appropriate non-bullying behaviors and setting the example and tone for interactions between and among athletes, their parents and the coaching staff. His presentation style was excellent and his sessions received the highest marks on the evaluation forms.
Jim is the ultimate teacher and is well respected throughout Kansas as both an educational leader and excellent speaker.
He focuses on what’s best for students and how athletics supports the educational efforts to help build students of character”
Donna Whiteman
Assistant Executive Director, Legal Services
Kansas Association of School Boards

 

Bruce was the speaker at last week’s Herman Miller Sales SUMMIT in Phoenix and “the crowd went wild”.  His life’s work has been coaching and now we know that there is tremendous overlap between coaching athletics and coaching a business team.  He had the highest assessment of all our speakers.  “A very compelling presentation by Bruce Brown…a gift.”  “Bruce: dead on, instantly applicable” were two of many amazing comments. 

PJ Anderson

West Area Learning Specialist

 

Leaving an Integrity Footprint- A Perspective on the Drug and Alcohol Culture

Regardless of whether one is  a casual user, addict, or merely a spectator of drug and alcohol use, each of us makes decisions that have cost and value for our futures. All of these decisions together make up an Integrity Footprint that will identify us and perhaps even define us for many years to come. All need to be aware of just what costs and values are associated with the drug and alcohol culture, and how decisions affect far more than just physical well-being. Our footprints follow us everywhere we go, and so leaving a positive legacy is the goal and emphasis in our daily living and decision making.

RISK MAMAGEMENT FOR COACHES – Offers the fundamentals of risk management for coaches at any level. The "how-to" guide to keeping the coach and school out of the court room.

BUILDING THE ATHLETE-COACH RELATIONSHIP – All coaches want to have positive effective relationship with the athletes on their teams. Learn some strategies and methods to build relationships with all athletes on your team.

DEALING WITH THE DIFFICULT PARENT /ATHLETE –We all encounter parents and athletes who are difficult to deal with from time to time. They will not go away, but there are some simple strategies and techniques to communicate and relate more effectively with such personalities.

THE ONE THING –so often coaches get caught up in all the X’s and O’s and game planning, the most important thing gets overlooked completely. That "One Thing" is really the essence of your program and needs to be indentified and nurtured to maximize the program potential. Find the "One Thing" in your program.

HOW BAD THINGS HAPPEN TO GOOD COACHES – Each year the media reports a coach who loses a job because he/she did not realize the potential hazard of their actions. Learn how to keep out of Harm’s Way and out of the court room.